Kim K's KKW Beauty Reaches Billionaire Status After $200 Million Deal

KKW Beauty sold a stake for $200 Million

Kim Kardashian West has grown her KKW Beauty company by selling a 20% stake.

Coty Inc, who are behind Max Factor, Sally Hansen, Balenciaga, Tiffany & Co and more have invested in the reality star's 3-year-old business.

 

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We are thrilled to welcome one of the most influential beauty icons to the Coty family: @kimkardashian West! 😍 With Kim’s influence and our deep expertise in prestige beauty we will build a beauty powerhouse and enter new beauty categories together. #Coty #CotyInc #Beauty

A post shared by Coty Inc. (@cotyinc) on Jun 29, 2020 at 3:46am PDT

The partnership plans to expand KKW Beauty products in to new beauty categories and make it global.

Speaking to TMZ Kim said: 'This relationship will allow me to focus on the creative elements that I'm so passionate about while benefiting from the incredible resources of Coty, and launching my products around the world.'

 

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"✨ Used @kkwbeauty Classic II palette here and our new nude glosses in shade 2." - @kimkardashian. Shop her look at KKWBEAUTY.COM

A post shared by KKW BEAUTY (@kkwbeauty) on Jun 24, 2020 at 9:00am PDT

The deal pushes the value of KKW Beauty above the $1 billion dollar value.

Forbes estimates this makes Kim herself worth $900 million.

 

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So blessed and forever grateful 🙏🏼✨

A post shared by Kim Kardashian West (@kimkardashian) on Jun 29, 2020 at 11:56am PDT

The multinational company are big fans of the family. They also bought a 51% stake in Kylie Jenner's Kylie Cosmetics in 2019.

However, unlike Kylie, Kim is still the majority owner of KKW Beauty.

 

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A post shared by Coty Inc. (@cotyinc) on Nov 19, 2019 at 12:20am PST